Pantene, the Procter and Gamble hair product, was connected with Leonardo Da Vinci’s masterpiece, Mona Lisa, with this plug for Time Renewal products in Australia. The copy: “Pantene Time Renewal. Restores Age Damaged Hair”. The Pantene Mona Lisa ad shows the model with her usual mysterious smile but also with shiny wavy hair.
Pantene Mona Lisa Time Renewal Credits
The Time Renewal advertisement was developed at Grey, Melbourne, Australia by creative director Anthony Shannon, art director/copywriter Julie Matthews, and retoucher Rohan Voigt.