Ogawa Air Conditioning is promoted as the way to remove cooking smells, cigarette smoke and incense from residences in this award winning series of print advertisements. The campaign has won awards at Clio 2008 (Silver for Print and Bronze for Poster), Cannes (Silver for Outdoor and Press), and Asia Pacific Adfest (Silver for Press).
Credits
The Ogawa Air Conditioning campaign was developed at Lowe, Bangkok, by executive creative directors Supon Khaothong, Kittinan Sawasdee, Piya Churarakpong, creative director Peerapat Peeraman, art directors Porakit Tanwattana, Rotrob Ramakomut, copywriter Wesley Hsu, account supervisors Preechaya Kaitkanarat and Panawan Purotaganont, photographer Anuchai Secharunputong, with retouching done at Remix Studio by Chanchay Aussawanuchit.