The State Government in Western Australia is doing its part to combat global warming with a program called ACT NOW FOR THE FUTURE. Three simple print advertisements show chimneys, cars and lightbulbs and the words ” It’s your choice.”
Act Now Credits
The Act Now campaign was developed at Marketforce, Perth, Australia, by executive creative director Andrew Tinning, graphic designers Andrew Chu, Ryan Albuino and illustrator Alastair Taylor.
Very clever ideas for this set of three, what a difference colour can make!